Dirty habits not a brand movie. They worked on this concept for 2 years with results!
Not a brand but a concept
2 years ago we were trying to make a brand movie to try to get an idea of what Dirty Habits is … to explain you, and to better understand ourselves … but we failed miserably.
So we are only now releasing it. The reason is that Dirty Habits can be whatever you want and however you connect it with your friends, your crew, your sport. Call it a brand. a movement. a new world culture … we are Dirty Habits.
The Dirty Habits Crew is a group of professional athletes from all over the world, chasing the sun to Cape Town and other parts of the world to push each other to the limit in performance, stunts and everyday activities.
We also have friends and other professional athletes .. surfers, kiteboarders, stuntmen, skateboarders, wakeboarders, motocross riders, freedivers and big wave surfers.